AIC Starter Kit (Marketing Materials)
The objective of the AIC Starter Kit is to create an awareness campaign about the AIC service standards for all AIC employees.
The theme for the starter kit was to be modern, happy, loving, caring and special. We wanted to create something fun for AIC, something that the employees will remember when they receive the starter kit. The starter kit consist of a customised cup, a bottle of customised candy with customised label designs, a customised A5 notebook and a box packaging to place all of the items inside.