Fruit Buddies

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ABOUT

The project stems from the factor that taiwan fruits are unsalable in last summer. One of the fruit farmers said, he would rather to leave pineapples rot in the fields than selling them in super low price. Then, fruit products- fruit buddies emerge as a solution, which is a colletction of forces and full of energy and joy.
 
Gather up forces
Various kinds of fruit buddies as showed, imply the joining of forces including hard-working fruit farmers, young people, parents, kids, and even passers-by. All of them deeply love our land, and use their own ways to pick up, get and eat fruits. Besides, The hand-drawing style bring out the humanity of fruit buddies. 
 
Interative packaging
 
Individual has its style to embrace fruits, while the gift box is a collection of all fruit products with a interactive way. The fruit buddies look more energetic and are likely to bounce up the product steps. You  can  invite your buddy to play the paper game when you eat them or the gift box can be a buddy to be together with you in your daily life.

CREDITS

60567133172079.56a2513e7fc28
214f3c33172079.56a2513e80f2b
62840a33172079.56a2513e81fe2
0d8a5c33172079.56a2513e83053

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