Independence Day

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"Happy Realisation Day"
 
The project requires me to take historic facts and communicate them in an illustrated manner, hence I chose Greeting Cards as my form for it is a product of the kind of marketing I am criticising. 
 
Holidays have lost their appeal, their significance and their meaning because advertisers have weaved a story of their products along with the actual history of the holiday to sell their products. 
I aim at decoding the "ugly truth" of what these holidays have actually become. 

Starring: The angry mob
 
Ages ago, since 1947 to be specific, India had earned it’s Independence by chasing the British away through perseverance and hard work. Many lives were sacrificed to be able for us Indians to call ourselves free. But, are we really free? Let’s ask the women, the homosexuals, the prostitutes, the children and the rest of the “free souls” of our country. It’s a country that defines the boundaries of its people’s freedom; it uses media as its aid. 
Freedom of speech my ass! Well, at least they don’t cut out the entire message…

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